The World of Ridiculous Youtube Music Videos: First Bangs, then Ice JJ Fish, Kwality, now Berenice

Singing or rapping off key in an expensive or sometime low budget music video is now a cottage industry in the rabbit hole that makes up Youtube.   The African diaspora have not been spared. The pioneer of this subgenre was Bangs, the Sudanese-Australian rapper (see here for an “archive” of his exploits), then came the American IceJJFish, and last month we met Kwality (he’s from Nigeria, it seems). Some of these are the products of slick marketing campaigns (IceJJFish most definitely; Kwality maybe), but some are just people with lots of gumption and no self-awareness.  Which brings us to Nigerian “Youtube sensation” BERENICE, who does covers of pop songs. Like John Legend’s “All of me.”  Get earplugs:

She’s also done a cover of Beyonce’s “Drunk in Love.”

We’re being kind BTW. Just read the Youtube comments on her videos.

Further Reading

Drip is temporary

The apparel brand Drip was meant to prove that South Africa’s townships could inspire global style. Instead, it revealed how easily black success stories are consumed and undone by the contradictions of neoliberal aspiration.

Energy for whom?

Behind the fanfare of the Africa Climate Summit, the East African Crude Oil Pipeline shows how neocolonial extraction still drives Africa’s energy future.

The sound of revolt

On his third album, Afro-Portuguese artist Scúru Fitchádu fuses ancestral wisdom with urban revolt, turning memory and militancy into a soundtrack for resistance.

O som da revolta

No seu terceiro álbum, o artista afro-português Scúru Fitchádu funde a sabedoria ancestral com a revolta urbana, transformando memória e militância em uma trilha sonora para a resistência.

Biya forever

As Cameroon nears its presidential elections, a disintegrated opposition paves the way for the world’s oldest leader to claim a fresh mandate.

From Cornell to conscience

Hounded out of the United States for his pro-Palestine activism, Momodou Taal insists that the struggle is global, drawing strength from Malcolm X, faith, and solidarity across borders.

After the uprising

Following two years of mass protest, Kenya stands at a crossroads. A new generation of organizers is confronting an old question: how do you turn revolt into lasting change? Sungu Oyoo joins the AIAC podcast to discuss the vision of Kenya’s radical left.