Rhythm like you’ve never seen

No one mixes nationalism, tourism and sport in a feel-good cocktail quite like the South African advertising industry.

I stand corrected, but no one mixes nationalism, tourism and sport in a feel-good cocktail quite like the South African advertising industry. Like in this TV commercial for the South African national tourism authority, where Diski, a South African style of playing football that prioritizes tricks and dribbling – which in real life has only reaped bad results on the field – is roped into promote the 2010 World Cup.

It comes complete with dorky instructional video.

Further Reading

How to unmake the world

In this wide-ranging conversation, para-disciplinary artist Nolan Oswald Dennis reflects on space, time, Blackness, and the limits of Western knowledge—offering a strategy for imagining grounded in African and anti-colonial traditions.

A migrant’s tale

On his latest EP, Kwame Brenya turns a failed migration into musical testimony—offering a biting critique of ECOWAS, broken borders, and the everyday collapse of pan-African ideals.

What Portugal forgets

In the film ‘Tales of Oblivion,’ Dulce Fernandes excavates the buried history of slavery in Portugal, challenging a national mythology built on sea voyages, silence, and selective memory.

Trump tariffs and US Imperialism

Trump’s April 2025 tariff blitz ignited market chaos and deepened rifts within his own coalition. Beneath the turmoil lies a battle between technocrats, ultranationalists, and anti-imperial populists, all vying to reshape—or destroy—American global power.