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So, the BBC has unveiled this trailer, titled “The World Cup from the Rainbow Nation,” to promote its coverage of the 2010 World Cup. As The Guardian notes, the clip features “a montage of African wildlife and cultural scenes mixed with shots of the teams and players” that will compete in South Africa during the Cup. Oh, and the song is by UK band The Dallas Guild. According to Wikipedia, the band was specifically commissioned by the BBC to write the music for their World Cup coverage. This track uses “the synths and drum machines from the band, and their label pulled in a South African Choir to make a piece that crosses both British and South African cultures.”

Waka Waka anyone?