Must Be Something in the Water

By: Sean Henry Jacobs

http://www.youtube.com/watch?v=x8GvkDgP30A

Seriously, this is not ironic. UNICEF is bottling Rihanna and other celebrities’ tap water and raffling it off.

This is all–to coincide with Water Week–to raise awareness about “ . . . the lack of access to safe, clean water for nearly 900 million children and adults across the globe.”

Who dreams up these campaigns? We give up.

ESC

Small

http://www.youtube.com/watch?v=x8GvkDgP30A Seriously, this is not ironic. UNICEF is bottling Rihanna and other celebrities’ tap water and raffling it off. This is all–to coincide with Water Week–to raise awareness about “ . . . the lack of access to safe, clean water for nearly 900 million children and adults across the globe.” Who dreams up these campaigns? We give up....