[youtube=http://www.youtube.com/watch?v=9goS8G_JpWM&w=480&h=295]

A group of celebrities (among them Jessica Biel, Lupe Fiasco and Santigold) decided to climb to the top of Mt. Kilimanjaro to raise awareness about the global clean water crisis.  Okay, so they’re a group of B-List celebrities, but the idea sounds good. They finished the climb last month.  The idea was simple: The celebrities get media attention and in turn the fickle mainstream media talks and write about the water crisis. Right?

Except as, Leah Lamb writes at Current TV, in the videos they post online we hear a lot about the state of their bowels and knees without once mentioning water issues.

Watch for yourself.