
Bonhams must have employed some jokers to publicise their latest attempt to cash in on the buoyancy of contemporary African art in the global art market. The London auction house (est. 1793), which merged with rivals Phillips in 2001, have taken the opportunity to declare their position at the vanguard:

Vogue Italia’s “Rebranding Africa” disaster
Everybody’s trying to rebrand Africa, and it isn’t going so well. Vogue Italia’s latest issue — boosted by great billowing gusts of editorial hot air from both the New York Times and the Guardian — is called “Rebranding Africa”, and as you’d expect the whole thing is an embarrassing and insulting shambles. The images are […]