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4 mins read

‘Race jokes’ in South Africa

South African advertising is known for its eagerness for political commentary; very little ends up being off-limits. Blink Stefanus, or BS Beer (the double meaning for ‘bullshit’ being an obvious choice)…..

Less than a minute read

If you’re not on TV, you don't exist

This commercial is currently saturating terrestrial British TV channels. BMW shows off new wheels on sanitized streets of Cape Town. Narrator likes to work hard, play rough. Don’t like black…..

Less than a minute read

Sunday Ephemera No.6

The wages of identity politics. When the memory of the 19th century radical American leader and thinker, Frederick Douglas, was enlisted (hopefully unsolicited) for a commercial for 1970s TV ad for…..

1 min read

Everybody Say "Yeah Yeah!"

Some of us will be a bit preoccupied with, you know, the biggest event in the world this weekend so it’s only natural that this Sunday will come and go…..

Less than a minute read

And Then There Was Adidas

“adidas Originals invites you to join David Beckham, Daft Punk, Snoop Dogg, Franz Beckenbauer, Noel Gallagher, Ian Brown, Ciara, Jay Baruchel, DJ Neil Armstrong and some of your dear, old…..

1 min read

Vamos a ir a Sudafrica

Whether you’re in the Netherlands, Australia or Mexico, it seems Africa looks the same (but you already knew that). In yet another “original” 2010 World Cup promo, we find actors…..

Less than a minute read

Animal Kingdom

It will get ridiculous over the next month.   For now the price goes to goes to the Australian media company, Optus. This is the concept for the ad, above: “……..

Less than a minute read

It must be Africa

EDIT: Earlier today I saw this ad on a feed from Dutch TV during the Ghana-Holland friendly. And then it did not look funny. It’s getting ridiculous. Children, animals and…..

1 min read

The best World Cup commercial?

After my praise of Bono earlier today, you must be wondering: No I am not lightheaded.  It’s the World Cup stupid. Clever commercial by Nike. Probably the best of the…..