Animal Kingdom

It will get ridiculous over the next month.   For now the price goes to goes to the Australian media company, Optus. This is the concept for the ad, above: “… To prepare for the 2010 FIFA World Cup, the Australian football team was involved in a secret training camp.  Unbeknown to anyone, the team flew over to South Africa last year to prepare for the extreme conditions they are likely to face.”

Lord.

Sean Jacobs

Sean Jacobs is on the international affairs faculty of The New School. He is the founder and chief editor of Africa is a Country.

3 Comments

Comments are closed

Mailing List

Sign up for email updates!

 

Not the continent with 54 countries







©Africa is a Country, 2016