
An African team in the World Cup semi-finals?
African champions, Nigeria, go into the 2014 World Cup with the best chance of making a big impression.

African champions, Nigeria, go into the 2014 World Cup with the best chance of making a big impression.


What if major sports brands like Nike let local football stars - playing who are not big in Europe, but big in national club leagues on the continent - front a campaign?

Coca-Cola’s ad trivializes Cameroon’s 1990 World Cup breakthrough, ignoring its transformative global impact.