AFRICA IS A COUNTRY

racist tropes

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Monday, July 14th, 2014

Another lazy South Africa ad

Africa is a Country has written plenty in the past on problematic advertising, particularly that which rides on racial and sexist stereotypes, and tropes about the African continent. Invariably, the common thread that runs through many of these ads—especially the ones that ostensibly promote a social cause, like SAB’s victim-blaming‘You Decide’ billboard or Woolworths’ black labourers-white