Arsenal is an African club
Under Arsène Wenger, Arsenal FC transformed English football’s relationship to African players, becoming a symbol of diaspora identity, Black internationalism, and global modernity.
Arsenal
Rwanda’s £30 million Arsenal sleeve
The Arsenal 'Visit Rwanda' sponsorship deal is government image management 101.
If commercials were a competition
A sample of some of the TV commercials made specifically for the 2012 African Cup of Nations football tournament.